Paws and Palaces
Hummingbird Marketing Services proudly crafted the brand identity for Paws and Palaces, a local, woman-owned business offering dog walking, pet sitting, and house sitting services in Seattle’s Mt. Baker, Columbia City, Beacon Hill, and Rainier Beach neighborhoods. Inspired by vibrant shades of hot pink, teal, and purple, the brand exudes royalty with a playful twist, mirroring the personality of the business owner.
The eye-catching gradients and playful design elements capture the exact vibe the client desired, creating a show-stopping visual identity that resonates with pet owners. Rooted in fun, energy, approachability, trustworthiness, affordability, and a strong focus on pets and client convenience, the brand embodies the essence of Paws and Palaces’ mission to provide exceptional pet care services. Despite never having a logo before, Hummingbird seamlessly integrated these values into the brand, ensuring a cohesive and memorable presence for Paws and Palaces in the local community.