Red Cork Bistro
Red Cork Bistro is not just a restaurant. It is a scratch kitchen where nearly everything is made fresh in-house, from salad dressings to ice cream. Every dish reflects the restaurant’s commitment to quality, consistency, and transparency, ensuring that customers always get the same delicious experience, whether it is their first visit or their hundredth.
At its core, Red Cork Bistro is a neighborhood spot. The owner, Adrian Ramirez, has built a loyal following by focusing on delicious food, a welcoming atmosphere, and impeccable service. His philosophy is simple: The food will always be fresh, the quality will never change, and customers will always feel valued.
Beyond the restaurant, Red Cork Bistro has a thriving catering business, providing everything from beautifully curated wedding spreads to corporate lunches that defy the usual boxed lunch disappointment. Whether catering a large event or hosting a private party in the restaurant, the team brings the same level of attention to detail and freshness to every dish.
Our connection with Red Cork Bistro began in the most organic way: Andi spotted the restaurant and, out of curiosity, peeked inside. Even though it was closed, Chef Adrian was inside. He welcomed Andi in, gave her a tour, and shared his vision. That first interaction spoke volumes about his passion for his craft and the care he puts into his business. From that moment, we knew this was a restaurant we would love to work with (and become a frequent customer).
Industry
Restaurants
Services Provided
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Web Design
Project Brief
Bird’s Eye View
Before coming to us, the Red Cork Bistro team had lost access to their previous website, leaving them without an online presence. Unfortunately, this meant that anyone searching for them on Google would find nothing.
Despite this setback, the restaurant was still thriving, thanks to its strong reputation and loyal customer base. Word of mouth played a huge role in keeping business steady, and owner Adrian made sure every guest felt like part of the neighborhood. Regulars kept coming back, and the catering business continued to grow through personal recommendations.
Ruffled Feathers: Red Cork Bistro’s Pain Points
Red Cork Bistro’s previous website had the essentials, but even before the team lost access, there was an opportunity to make it more engaging and efficient. The images were dark and backlit, a stark contrast to the restaurant’s warm and lively atmosphere, leaving site visitors without a true sense of what to expect when dining at the restaurant.
Beyond aesthetics, the site was not functioning in a way that made life easier for the team or their customers. The catering request process was time-consuming and inefficient. People would submit a form expressing interest, but Adrian would need to manually respond with pricing, menu details, and additional information. It created extra work and unnecessary back-and-forth.
The menu was also a challenge. It had always been a downloadable PDF, which was not ideal for customers — or for search engines. Many diners found it inconvenient to download a file just to view the menu, especially when browsing on their phones. More importantly, Google can’t read a PDF, leaving valuable opportunities for SEO untouched.
Overall, the site was not helping the business run smoothly or showcasing what made Red Cork Bistro special, and Adrian was ready for a fresh start.
Our Flight Plan
We set our efforts on creating a website for Red Cork Bistro that feels as warm and inviting as the restaurant itself. Adrian has built something special, where every meal is made from scratch and customers return not just for the food but for the experience. Our goal was to bring that feeling to life online, illuminating what sets RCB apart.
We focused on showcasing the scratch-made dishes, strong family values, and the idea of “approachable fine dining,” a phrase Adrian used that perfectly captures Red Cork Bistro’s blend of quality and comfort.
Beyond telling the owners’ story, we wanted to make things easy for their customers. We focused on creating a space where people could quickly explore the menu, book a table, and get a real feel for the restaurant before ever stepping inside. Every decision we made supported our primary focus: Give Red Cork Bistro a website that’s authentic to the restaurant’s unique dining experience and helps the business continue to grow.
Feathers in Our Cap: Top Accomplishments
We crafted a new and streamlined process for booking reservations.
One of the biggest improvements we made for Red Cork Bistro was streamlining their reservation system. Before our website design, customers would submit a request, but the team had to manually call each person on the phone to confirm, adding unnecessary steps and extra work for the staff and diners. We knew we could build a better way.
We redesigned the process so that reservation requests still came through, but instead of requiring a phone call, the team can now confirm bookings with a simple email reply. The new process also allowed guests to include special requests, such as celebrating a special occasion or dietary preferences, making it easier for the restaurant to personalize each dining experience.
By taking phone calls out of the process, we helped reduce the workload for the staff while making it easier for customers to book a table. The result is a system that keeps things running seamlessly without losing the personal touch.
We crafted a new and streamlined process for booking reservations.
One of the biggest improvements we made for Red Cork Bistro was streamlining their reservation system. Before our website design, customers would submit a request, but the team had to manually call each person on the phone to confirm, adding unnecessary steps and extra work for the staff and diners. We knew we could build a better way.
We redesigned the process so that reservation requests still came through, but instead of requiring a phone call, the team can now confirm bookings with a simple email reply. The new process also allowed guests to include special requests, such as celebrating a special occasion or dietary preferences, making it easier for the restaurant to personalize each dining experience.
By taking phone calls out of the process, we helped reduce the workload for the staff while making it easier for customers to book a table. The result is a system that keeps things running seamlessly without losing the personal touch.
We expanded the restaurant’s network of loyal customers.
One of the biggest wins for Red Cork Bistro was making sure more people could find the restaurant online. Prior to working with us, the website wasn’t set up in a way that helped it show up in search results, which meant potential customers were missing out. Now, with effective SEO, the site’s visibility has expanded beyond Mukilteo and Edmonds, bringing in more diners who might not have found it before.
A major part of this was reworking the menu on the site. Instead of a downloadable PDF, we created a version that lives directly on the website, making it easier for people searching for specific dishes (like RCB’s famous Chicken Parmesan) to find the restaurant. We also made small but important improvements behind the scenes, like adding image descriptions and writing clear, searchable content that helps Google understand what the site is about.
These updates may seem subtle, but they make a huge difference. Now, when people search for great restaurants in the area, Red Cork Bistro is more than likely to appear. More people are discovering it, and the website is doing what it should — bringing in new customers and helping the business grow.
We improved transparency and efficiency in catering service requests.
Another major improvement we made for Red Cork Bistro was simplifying the catering booking process. Before working with us, Adrian was answering the same questions over and over, providing pricing and event details individually to each booking inquiry. Since transparency is one of RCB’s core values, we saw an opportunity to put all of that information front and center, making it easier for both the restaurant and potential clients to see the information they’re looking for.
We worked closely with Adrian to identify the most frequently asked questions and built a catering page that clearly outlines pricing, menu options, and service details. Customers can now see real examples of past banquet event orders, including costs for different group sizes and meal options. Whether they are planning a steak and chicken dinner for 40 guests or a pasta bar for 100, clients can get an accurate idea of pricing and what is included.
The new system allows customers to access all of this information before ever reaching out. Now, instead of constantly repeating the same details, Adrian can focus on delivering incredible catering experiences, and customers get the transparency they need to book with confidence.
We improved transparency and efficiency in catering service requests.
Another major improvement we made for Red Cork Bistro was simplifying the catering booking process. Before working with us, Adrian was answering the same questions over and over, providing pricing and event details individually to each booking inquiry. Since transparency is one of RCB’s core values, we saw an opportunity to put all of that information front and center, making it easier for both the restaurant and potential clients to see the information they’re looking for.
We worked closely with Adrian to identify the most frequently asked questions and built a catering page that clearly outlines pricing, menu options, and service details. Customers can now see real examples of past banquet event orders, including costs for different group sizes and meal options. Whether they are planning a steak and chicken dinner for 40 guests or a pasta bar for 100, clients can get an accurate idea of pricing and what is included.
The new system allows customers to access all of this information before ever reaching out. Now, instead of constantly repeating the same details, Adrian can focus on delivering incredible catering experiences, and customers get the transparency they need to book with confidence.
The Final Product
Other Flutterworthy Features
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Building a Sense of Community
Since loyalty is at the heart of Red Cork Bistro, we made sure that every contact form includes an easy opt-in for the Bistro VIP program, helping Adrian grow the restaurant’s email list effortlessly.
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Digital Presence Management
Because the restaurant is often booked for private events, we took over managing its Google, Apple, and Yelp listings, making sure their hours are always up to date so customers never show up to a closed door unexpectedly.
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Social Media Training
We spent time training the staff members on social media to help them feel confident in posting, scheduling content, and using templates to highlight not just the food, but RCB’s community involvement and amazing customer reviews.
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Photo Gallery
Love Notes
Adrian Ramirez
Co-Owner, Red Cork Bistro
“Love working with Hummingbird Marketing. They collaborate well, listen to your needs, and fulfill what you’re looking for. They work within your budget and do not try to oversell you on things. Highly recommend Andi and her team at Hummingbird Marketing.”
